Cookie Policy

What does this Cookie Policy cover?

This Cookie Policy explains how Kura Oncology, Inc. (“Kura”, “we”, “us” or “our”) uses cookies and other tracking technologies (collectively, “Cookies”) on our websites and applications that link to this Cookie Policy (each, a “Site”), as well as in our emails. It also outlines your choices around managing these Cookies.

Please refer to our Privacy Policy for more information on our privacy practices.

What types of tracking technologies are used on our Sites?

Our Sites use both first-party and third-party tracking technologies. First-party tracking technologies refer to cookies and other tracking technologies a that are set by our Sites while third-party tracking technologies are set by third-party service providers and other third parties. Third-party tracking technologies may transfer data collected from you when you access a Site to third parties.
Any or all of the following tracking technologies may be used on our Site and in our emails:

Cookies: a cookie is a very small text file that may be placed on your browser or in the storage on your device. There are two types: “session cookies” and “persistent cookies”:

• Session cookies are cookies that disappear from your device or browser when you close your browser.
• Persistent cookies stay on your device even after you close your browser.

For clarity, “Cookie(s),” when capitalized in this Cookie Policy, refers to cookies and other tracking technologies.

Pixel tags:

• A pixel tag is a single pixel, transparent GIF image with a unique identifier that can recognize certain types of data on your device (similar to how cookies do). They are used to operate and improve the Site and our email practices, including to help deliver cookies, count visits and understand usage and email campaign effectiveness.
• For example, we may put pixel tags on emails to understand how you interact with that email – such as whether you opened the email, whether you forwarded it, whether you clicked on a link in the email that directed you to a Site – these pixels may collect the time, location and operating system of the device you use to read the email.

Other similar technologies:

We may also use other tracking technologies, such as mobile advertising IDs and tags, HTML5 local storage / local shared objects (which store relevant data locally on your device), for similar purposes as described in this Cookie Policy.

Session-replay technologies:

These technologies employ software code to record users’ interactions with the Site in a manner that allows us to watch DVR-like replays of those user sessions. The replays include users’ clicks, mobile app touches, mouse movements, scrolls and keystrokes/key touches during those sessions.

Why do we use cookies and other tracking technologies?

The purposes for which we use Cookies may fall into one of the following categories:

Type of Cookie	Is your permission necessary?	What do these Cookies do?	Do these Cookies collect my personal information?
Strictly Necessary	No	These Cookies are essential for our Sites to function properly. They allow you to navigate through and use our Sites.	The information collected by these Cookies may contain your personal information, such as your IP address or e-mail address.
Performance	Yes	These Cookies help us understand how visitors interact with our Sites by providing information about the pages visited, the time spent on the Site, and any problems encountered, such as error messages. This helps us improve the performance of our Sites.	The information collected by these Cookies may contain your personal information such as your IP address or e-mail address.
Functional	Yes	These Cookies allow our Sites to remember which choices you make, such as your language, text size, or the region in which you are located, to provide a more personalized online experience.	The information collected by these Cookies may contain your personal information such as your IP address or e-mail address.
Targeting or Advertising	Yes	These Cookies are used to display content that is relevant to you. They can be used to deliver targeted advertisements or to limit the number of times you see an ad. They also help us to measure the effectiveness of advertising campaigns on our websites. We may use these Cookies to remember websites that you have visited and we may share this information with other parties, including advertisers, advertising agencies, or advertising technology service providers.	Most types of these Cookies can be detected via their IP address or via an account that you have created with a social media platform, so that they can contain personal information.

In addition, we provide links to our social network accounts, which include but are not limited to, X/Twitter and LinkedIn, from our Sites. If you access these pages, Cookies from these social media networks will be downloaded to your computer for different purposes such as tracking, analytics or advertising.

With whom may we share your personal information?

As noted in our Privacy Policy and our California Privacy Rights Notice, we may share your personal information collected from the Sites with third parties.  Some of the third parties with whom we may share your personal information are service providers, such as advertising and data analytics providers.  For example, if you accept Performance Cookies for a Site, your personal information collected from that Site through Google Analytics is shared with Google.

How can you manage your consent?

You can control or limit how Cookies are used by taking the following steps:

• Cookie Banner: Managing your preferences on each Site at any time through the cookie banner on such Site. You may accept or reject some or all of our Cookies.  If you reject all Cookies, you may experience some inconvenience in your use of our Sites.  Please note: you must update your Cookie preferences on each Site you visit from each browser and each device that you use.
• Pixel Tags: Pixel tags in emails can typically be blocked by default by configuring your preferences in your email client to block external images or setting it to show “plain text only” emails.
• Advertising Choices: You may be able to limit use of your information for interest-based advertising through the following settings/options/tools:
  • Browser settings. Changing your internet web browser settings to block third-party cookies.
  • Privacy browsers/plug-ins. Using privacy browsers and/or ad-blocking browser plug-ins that let you block tracking technologies.
  • Platform settings. Certain platforms offer opt-out features that let you opt-out of use of your information for interest-based advertising. For example, you may be able to exercise that option for Google and Facebook, respectively, at the following websites:
    • Google: https://adssettings.google.com/
    • Facebook: https://www.facebook.com/about/ads
    • AppChoices mobile app, available at https://www.youradchoices.com/appchoices, which will allow you to opt-out of interest-based ads in mobile apps served by participating members of the Digital Advertising Alliance.
  • Mobile settings. Using your mobile device settings to limit use of the advertising ID associated with your mobile device for interest-based advertising purposes.

You will need to apply these opt-out settings on each device and browser from which you wish to limit the use of your information for interest-based advertising purposes.

For more information about Cookies, including about the Cookies that have been set on your device and how to manage and delete them, visit www.allaboutcookies.org. Also, to learn more about targeting and advertising Cookies and your choices more widely, you can go to the Network Advertising Initiative, the Digital Advertising Alliance’s Consumer Choice, or if you are in Europe, Your Online Choices.

Changes to this Cookie Policy.

Information about the Cookies used on our Sites may be updated from time to time, so please check this Cookie Policy on a regular basis for any changes

Questions.

If you have any questions about this Cookie Policy, please contact us by email at privacy@kuraoncology.com.